If you’ve ever made a drunken online purchase, you’re not alone, not by a long-shot.
It’s ok, you can admit it, you’re not alone.
79% of American alcohol consumers said they have made at least one drunk purchase, and all-together it collects tons of money.
The Hustle recently ran a survey of more than 2,000 alcohol-consuming American adults, and found that drunk shopping is an estimated $45 billion per year industry, as the average drunk shopping expenditure per year worked out at $444, making clothing and shoes the most common drunk purchase, and Amazon the drunk shopping platform of choice, followed by ebay, Etsy, Target and Wal-Mart.
The information presented The Hustle is based on a survey of 2,174 alcohol-consuming readers between March 11-18, 2019. The average respondent is 36 years old, has an income of $92k (more than double the national average), and skews a bit more male (53%) than female (47%).