Rising challenger for the Netflix dominance

Rising challenger for the Netflix dominance

Disney+ finally gave details at its investor event about its much-buzzed SVOD service, set to release on November 12th for $6.99 a month.

The Walt Disney Company unveiled a family-friendly streaming service with TV shows and movies from some of the world’s most popular entertainment franchises in a bid to challenge the digital dominance of Netflix.

This new platform SVOD service (subscription video on demand) will initially be available exclusively in the U.S., and is set to launch on November 12th for $6.99 a month or $69.99 per year. Disney+ will redirect users to designated areas for the company’s various franchises like Disney, Pixar, Marvel, Star Wars, and National Geographic. The digital push of Disney is also set to rattle the market as it announced an ad free approach, breaking with Hulu and ESPN+’s ad-supported models. Disney+ will be available to stream through smart TVs, web browsers, and on tablets, mobile devices, and game consoles as it secured deals with Roku and Sony for availability on their respective platforms.

As for new projects, the mouse-house has already confirmed series based on Avengers characters like Falcon (Anthony Mackie) and Winter Soldier (Sebastian Stan). Two other live-action projects focused on Loki and Hawkeye have also been secured by Marvel Studios. Monsters, Inc. and High School Musical will also see new productions, as well as Star Wars with the creation of The Mandalorian. A remake of Peter Pan, Lady and the Tramp, The Sword in the Stonewhich is slated for a Disney+ release, is also in the works.

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Abigail Mitchell
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